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desingupedia · for brands

Your catalog is already here.
Claiming it is free.

Before we ever spoke, desingupedia generated design-intelligence cards for your products, and designers are already viewing them. From the moment you claim, you see that demand. From there, every brand walks the same road: eight stages, each with one decision, one price, and one thing you get that you didn't have before. Nothing is mandatory. Everything compounds.

S·0
Discovered
$0 · we built it
S·1
Claim
free · forever
S·2
Starter
$149 / mo
S·3
Digitize
$3–9 / card · once
S·4
Grow
$500 / mo
S·5
Showroom
+$750 / mo
S·6
Scale
$1,500 / mo
S·7
Embed
$1,500–3,000 / mo

Two promises run through every stage: Atlas conversations are never metered, unlimited and in every language. And every image is studio-delivered, produced behind our critique gate, with all the generation rounds it takes absorbed by us. You only ever see what survives scrutiny.

the world as it is

Furniture converts at 1.41% online, and pays the industry's highest prices to fix it.

These are the numbers a furniture brand lives with today. Every price on this page is set against them.

$148 / image
traditional product photography, all-in · a 450-image catalog runs $50K–150K
$200–2,000 / SKU
CGI modeling, before a single scene is rendered · scenes $250–2,500 each
$121–840 / lead
one qualified lead: search ads $121 · trade shows $150–500 · b2b events $840
$46K–252K / yr
the presence and syndication stack: sampling platforms, data syndication, listings

why this exists

The market split into two halves. We are the fusion.

Half one

Sellers with no eyes

Conversational commerce agents that read a product feed and recover carts, but cannot judge proportion, palette, or fit, and cannot show anything. They talk about furniture the way a call center does.

Half two

Visualizers with no voice

Rendering and staging tools that can place the sofa in a room, but cannot explain why it is the wrong scale for the wall, and hand no one to your sales team. They show without understanding.

The fusion point · Atlas

A designer's reasoning fused to your own catalog, with a studio behind it: Atlas converses, judges, recommends, and shows, then hands your team a briefed lead. No one else sells this, and we never charge for talking. Only for showing.

Engaged, visualization-assisted shoppers convert 5–7× the furniture baseline
In-room 3D users are 11× more likely to purchase
+94% conversion on products with rich 3D content
25% fewer returns measured with visualization

Industry evidence, July 2026 research across 30+ platforms. Full sourcing available on request.

STAGE 0 · 1

Discovered, then claimed. $0, forever.

$0forever · no card required
What claiming unlocks
  • Full control: edit any line, correct any spec, remove any card. Instantly, no negotiation, 24-hour guarantee.
  • Manage up to 100 cards on the free tier, dealer links, basic stats: views and saves.
  • The ownership rule, in writing: you own the literature, we build the intelligence. Walk away anytime; cards delete on request.
Included from the day you claim

The Visible Inbox: see your demand before you spend a dollar.

Your profile shows real inquiry counts with anonymized previews: project type, region, budget band. Never contact details until a lead is opened. Counts are never inflated, and leads expire visibly after 30 days.

Open one lead à la carte · $49 Starter: 10 leads a month · $14.90 effective Growth: unlimited leads · free inside $500/mo

And one rule we will never bend: if you leave demand unanswered, we tell the inquiring designer honestly that your inbox is inactive, and show them active brands matching their brief. Unanswered demand serves your competitors. That, not a countdown, is the reason to answer it.

STAGE 2

Starter: the whole discipline, at an atelier's price.

$149per month · $1,490/yrNo digitization required · works from the moment you claim

Built for ateliers, workshops, and small brands. Ownership is never gated at any tier; Starter opens the demand.

Starter includes
  • Unlimited card management across everything you have live.
  • A monthly analytics digest: views, saves, your top products.
  • 10 opened leads a month included. Overflow is held 30 days and unlockable at $29, or carried into Growth.
$14.90 per qualified designer lead. Search ads charge furniture brands $121. Trade shows run $150 to $500. Business events average $840. This is the cheapest qualified lead in the industry, by design. And the ladder is engineered honestly: a brand opening 20+ leads a month is simply cheaper inside Growth. You graduate on arithmetic, not pressure.
STAGE 3

Digitize: your entire catalog becomes design intelligence, once.

$3–9per product · one-timeFounding partners: 50% off · rates locked 3 years
Catalog volumeList / cardFounding / cardWhat a card is
1 – 250$9$4.50Full de/syntax record: design literature written the way a designer reads, structured attributes, relationship graph links (complements, alternatives, materials), embeddings, 2 generated visuals, and all your existing imagery integrated.
251 – 1,000$7$3.50
1,001 – 5,000$5$2.50
5,001+$3$1.50
A 3,000-product catalog: ≈ $15,000 once (founding: $7,500). Against $200 to $2,000 per product in CGI, or $50K to $150K for a photographic catalog. Card prices only ever move down, announced publicly, and every public cut passes through to every member immediately.
STAGE 4

Grow: the demand becomes visible in real time, and the leads become unlimited.

$500per month · $6K/yr billed annuallyFounding partners: 12 months free
Growth includes
  • Full real-time analytics: views, saves, specifications, by region, style and project type.
  • Unlimited designer leads, free: inquiries with full project context, routed to your team.
  • Syndication feed: use your cards on your own site, retail partners, anywhere.
  • Studio priority: your image orders move to the front of the queue.
Context: sampling platforms charge brands the equivalent of $25K to $115K a year, and data syndication runs $46K to $252K. Growth is priced at roughly a tenth of the incumbent entry, on purpose. The margin lives in the years, not the door.
STAGE 5

Showroom: one link on your website opens your walled showroom.

+$750per month · add-on to GrowthFounding: $375/mo · included free in Scale

Your customers land in a brand-scoped desingupedia: only your products, Atlas guiding them in their own language through your entire catalog, and no other brand anywhere in the session. Your traffic, your leads, free. Flat fee, nothing metered, everything staffed.

STAGE 6 · 7

Scale, then Embed: the intelligence deepens, then moves onto your domain.

$1,500Scale / mo · intent data · benchmarking · API · Showroom included
$1,500 / $3,000Embed / mo · Atlas white-label on your own website · requires a digitized catalog
Scale adds
  • Demand-intent data: what designers searched, compared, and nearly specified.
  • Category and competitive benchmarking, quarterly design-intelligence review, API access to your own cards and embeddings.
The honest math: Growth + Showroom is $1,250. Scale is $1,500, which is $250 more for the intent data alone, with Showroom included. Most brands do that math in about a minute. Embed is the rung above for brands that want no off-domain traffic at all: your domain, your voice, unlimited conversations, and a warm handoff to your sales team with the full conversation and shortlist attached.

at any stage · the content engine

Campaign content at 2–10% of CGI prices. Ordered from Studio, inside the platform.

Compose the brief in Studio: pieces, treatment, frames, register. Atlas reasons about the pairing, the order ships to our image studio, and delivery is 24 to 72 hours, critique-gated. The 3 to 7 generation rounds our system needs are ours to absorb; you see only what survives scrutiny.

ProductPriceIndustry anchor
Silo: the piece alone on a clean ground$8 / imagecatalogue photography per-shot rates
Standalone scene: one product in a designed environment$15 / imageCGI: $250–450
Composed scene: two to four products sharing one environment$29 / imageCGI: $450–2,500
Campaign hero: 4K, art-directed, critique-gated$49 / imageCGI: $450–900
Variant catalog: every colorway, in scene$8 / image at 500+CGI: +20–40% per variant
Seasonal refresh pack: 50 scenes$599one shoot day: $5K–20K
Content Retainer: 100 studio images a month, any mix, plus our team pitching upgrades proactively$750 / movisualization platforms: $1.5K–8K/mo

the supplier ladder

A rung for every size of supplier. Find yours.

You areTypical catalogYour natural pathSteady state
Atelier · artisan workshop10–100 piecesClaim free → Starter → digitize when ready ($90–900 once)~$1.8–2.7K/yr
Small brand100–1,000Starter → Growth · digitize at the $7 tier~$6–8K/yr
Mid-size brand1,000–5,000Growth + Showroom, or Scale · retainer · $5 tier~$24–33K/yr
Large brand5,000+Scale + Embedded · retainer · $3 tier~$45–70K/yr
Multi-brand groupmany catalogsEnterprise: one agreement, portfolio digitization$50K+/yr
Materials · stone · surfacesmaterial librariesThe same ladder, on MATERIAL cards; slab-level programs customper ladder
Distributors · showroomsrepresented brandsChannel accounts; co-op digitization of the brands you carrycustom

Every rung keeps the same rights: full ownership, full opt-out, and prices that only ever move down.

what the journey actually costs

A mid-size brand, 2,000 products: founding and standard, side by side.

StageYear 1 · Founding (first 250)Year 1 · Standard (#251+)Year 2+ · everyone
Claim, manage, Visible Inbox$0$0$0
Digitize 2,000 cards$5,000 · once$10,000 · once
Growth subscription$0 · free founding year$6,000 · after 60-day trial$6,000
Brand Showroom$4,500$9,000$9,000
Content retainer$9,000$9,000$9,000
Total≈ $18,500≈ $34,000≈ $24,000 / yr
Context for that number: sampling platforms charge brands $25K–115K a year. Data syndication runs $46K–252K. One trade-show program: $40K–250K. This journey costs a fraction of budgets you already spend, and it is the only line among them that includes a salesperson.

the founding window · and the rules that never change

First 250 brands. Then never again.

50% off digitization, founding rates locked three years, twelve months of Growth free, the Founding Partner mark on every card, permanently. Walk away anytime; cards delete on request. From brand #251: same journey, same free claim, same ownership rights, at list prices with a 60-day full-featured Growth trial included with any full-catalog digitization. Urgency is evidence, not a countdown: your unclaimed profile's views, the inquiries going unanswered, and which of your competitors already claimed.

Designers never pay

The demand side rides free, forever. That is what makes your presence here worth paying for.

Ranking is never for sale

Atlas recommends on merit, for everyone, always. Insights are sold; influence never is. Lead counts are never inflated.

You own the literature

Every word is yours to edit, use anywhere, or delete. We own the graph and the intelligence.

Headline prices never rise

Card and image prices only ever move down as our pipeline matures, announced publicly. Founders are grandfathered, always.

desingupedia // for brands · the journey · july 2026 · dubai